Designing for clarity, comfort
and connection

From concept to launch, I create seamless digital experiences that resonate with people

Say Hi!

San Francisco, CA

5:24 PM

Product Designer

Ready to vibe?

Portfolio

A glimpse into my creative journey

Shipped

Web design

2025

Booth Buddy

An AI-powered tool that sparked real community connections through intentional exhibit design

Shipped

Web design

2025

Booth Buddy

An AI-powered tool that sparked real community connections through intentional exhibit design

Shipped

Web design

2025

Booth Buddy

An AI-powered tool that sparked real community connections through intentional exhibit design

Shipped

Web design

2025

Booth Buddy

An AI-powered tool that sparked real community connections through intentional exhibit design

Personal Project

Product Design

2025

Clario

Reducing shopping time by nearly 30%, making every grocery run stress-free and efficient.

Personal Project

Product Design

2025

Clario

Reducing shopping time by nearly 30%, making every grocery run stress-free and efficient.

Personal Project

Product Design

2025

Clario

Reducing shopping time by nearly 30%, making every grocery run stress-free and efficient.

Personal Project

Product Design

2025

Clario

Reducing shopping time by nearly 30%, making every grocery run stress-free and efficient.

Coming Soon

Product Design

2024

Feel’in

Linking actions to emotions to foster better habits and deeper connections.

Coming Soon

Product Design

2024

Feel’in

Linking actions to emotions to foster better habits and deeper connections.

Coming Soon

Product Design

2024

Feel’in

Linking actions to emotions to foster better habits and deeper connections.

Coming Soon

Product Design

2024

Feel’in

Linking actions to emotions to foster better habits and deeper connections.

About Me

What makes me a designer

I'm a digital product designer based in San Francisco, rooted deeply in my South Asian culture and driven by a love for community and curiosity.

With a background in Fashion Design and a Master’s in Interaction Design from California College of the Arts, I bring a cross-disciplinary lens to the way I design, blending systems thinking with storytelling to create digital experiences that feel intentional and inclusive.

When I'm not designing, you can find me catching sunsets or capturing quiet stories through my camera. (@scenicshutter)

They trust me

Real feedback, real results.

Hear from the brands and people I've partnered with and discover the impact my designs have made.

Sumedha brought thoughtful curiosity and a collaborative spirit to every part of our project. She stood out for her insightful questions, cross-disciplinary thinking, and ability to navigate ambiguity.

Leslie Forman

Professor, California College of the Arts

Leslie Forman

Professor, California College of the Arts

Leslie Forman

Professor, California College of the Arts

Leslie Forman

Professor, California College of the Arts

Sumedha is a powerhouse, balancing UX design with sharp marketing instincts. She led creative direction across all touchpoints, ensuring every user interaction felt intentional and on-brand.

Vivek R.

Head of Design, Includ

Sumedha is a powerhouse, balancing UX design with sharp marketing instincts. She led creative direction across all touchpoints, ensuring every user interaction felt intentional and on-brand.

Vivek R.

Head of Design, Includ

Sumedha is a powerhouse, balancing UX design with sharp marketing instincts. She led creative direction across all touchpoints, ensuring every user interaction felt intentional and on-brand.

Vivek R.

Head of Design, Includ

Sumedha is a powerhouse, balancing UX design with sharp marketing instincts. She led creative direction across all touchpoints, ensuring every user interaction felt intentional and on-brand.

Vivek R.

Head of Design, Includ

Sumedha led Zaamo’s digital design and helped launch a sourcing channel for celebrity stylists, elevating our user experience and expanding our presence in the fashion industry.

Gaurav

Head of Marketing

Sumedha led Zaamo’s digital design and helped launch a sourcing channel for celebrity stylists, elevating our user experience and expanding our presence in the fashion industry.

Gaurav

Head of Marketing

Sumedha led Zaamo’s digital design and helped launch a sourcing channel for celebrity stylists, elevating our user experience and expanding our presence in the fashion industry.

Gaurav

Head of Marketing

Sumedha led Zaamo’s digital design and helped launch a sourcing channel for celebrity stylists, elevating our user experience and expanding our presence in the fashion industry.

Gaurav

Head of Marketing

My Design Philosophies

Here are 5 philosophies you can always expect from me

Working across fashion, marketing, and digital product design, I’ve shaped a set of principles that guide the way I work.